Super Bowl Commercial Hall of Fame
A growing archive of the ads that defined the game-day broadcast. Browse the Hall of Fame, then dive into year-by-year rankings for every ad — not just the legends.
1984
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Frogs
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Wassup?
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You're Not You When You're Hungry
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The Force
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It's a Tide Ad
View the breakdown →I'm on a Horse
View the breakdown →Baby
View the breakdown →Wizard of Oz
View the breakdown →Mean Joe Greene
View the breakdown →Wasted $2 Million
View the breakdown →Monk
View the breakdown →Michael J. Fox
View the breakdown →Mosquito On Fire
View the breakdown →Cast Away
View the breakdown →Scared Squirrel
View the breakdown →Jimmy's Johns Mobster
View the breakdown →Where's the Beef?
View the breakdown →Nothing But Net
View the breakdown →Now and Then
View the breakdown →Norway
View the breakdown →Office Linebacker
View the breakdown →Every year, the best commercials ranked
Jump into my full rankings for any Super Bowl year. See the best, and some of the worst. Let us see which make the Hall of Fame.
Ranking pages are being built out year by year. Drop me a line if you want a year prioritized.
Where it all started
Super Bowl Televising and the First Ads: The first AFL–NFL championship (later renamed Super Bowl I) was played on January 15, 1967 and televised on both CBS and NBC (www.smithsonianmag.com). Commercials were part of that inaugural broadcast. Early advertisers included Ford, Chrysler, RCA, RJ Reynolds Tobacco, McDonald’s, Budweiser and others (www.smithsonianmag.com). Since then, every Super Bowl telecast has featured multiple ad breaks, evolving into must-watch marketing events.