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Hall of Fame
1987
•
Pepsi
Hall of Fame
Michael J. Fox
Pepsi
Michael J. Fox brings star power and charm to a classic Pepsi moment.
Why this ad works
Celebrity used effectively, not just as a face.
Fits the brand's youthful energy.
Memorable performance.
Lasting effects
Helped establish celebrity Super Bowl ad paradigm.
Pepsi's long-running pop culture presence.
Watch on YouTube